Qnary Roundup: Snapcash, FB Techwire, LinkedIn Widget, and More

via TechCrunch Each week, the Qnary team hosts a Friday morning meeting where we discuss the most interesting issues in social media today. Here, we recap those for you.

Snapcash Could Bring Real Identity And Ad Targeting Data To Snapchat

Snapchat doesn’t ask for your real name, but it’s on the debit card you use for its new peer-to-peer payments feature Snapcash. That could prove very lucrative for the ephemeral messaging service. Snapchat has just overhauled its privacy policy to allow it to collect additional identity information about users of Snapcash.

Snapchat’s new privacy policy also details how the company deletes messages, provides ways to remove some data you provide it, and that it may out users for being under 18 years old if friends try to interact with them through features only for people 18 and up.

To use the feature for sending friends money, users connect their debit card to their Snapchat accounts through a partnership with Square Cash. The real names, addresses, and account information associated with those debit cards can be collected by Snapchat, according to its new privacy policy that states, “In connection with Snapcash, we may collect a debit or credit card number or an image of the card, its associated account information, andany other security-related information.” (via TechCrunch)

News Feed FYI: Reducing Overly Promotional Page Posts in News Feed

One of the main reasons people come to Facebook is to see what’s happening in their News Feeds. The goal with News Feed has always been to show people the things they want to see. That’s why Facebook often look to users to see how they can improve. As part of an ongoing survey they asked hundreds of thousands of people how they feel about the content in their News Feeds. People said they wanted to see more stories from friends and Pages they care about, and less promotional content. (via Facebook)

It's now much easier to share public tweets via DMs on Twitter

Today in features you may not have known you wanted: Twitter is letting you directly share public tweets through its private direct messaging system.

If you copy and paste a tweet's URL into a direct message (DM), it will embed itself in the message for easier viewing. You can also hit the "..." icon under a tweet and select "S Previously, if you tried to paste the URL of a tweet into a DM, it would show up as a link. Though the new feature isn't a huge development, it saves you a click when privately sharing something in your Twitter feed; the update works on Twitter's web client, iOS and Android apps, and TweetDeck for Chrome, Windows and web.

The move is a part of Twitter's larger effort to update its platform to be more user-friendly; it's not quite as intuitive as Facebook's Messenger app, for example. Earlier this week, a bug prevented people from sharing URLs in direct messages, but was later fixed. The private sharing of public tweets was also anticipated earlier this week.

In addition to an improved DM experience, Twitter is planning on introducing native video in the first half of 2015, which would be an alternative to Vine or YouTube. (via Mashable)

LinkedIn Sharpens Education Focus: Self-Serve Widget Lets Users Add Certifications While On Other Sites

LinkedIn — the social network for the working world — has been working on launching various tools to increase the usefulness and engagement of its platform to its 300m+ users. LinkedIn is unveiling a self-service certification feature, aimed both at helping education businesses and institutions spread their name in a more legit way on the site, and for users to enhance their profiles at the same time.

While conversations for online learning services are still in an early stage, the new service being announced yesterday— with the catchy name of Add to Profile for Certifications — could be thought of as a brick in that longer road.

It will let professional education providers integrate a certifications widgets on their sites, and LinkedIn users who have completed courses will, in turn, be able to add these to their own profiles as “proof” of having completed a course, while still on that third-party site. (via TechCrunch)

Introducing FB Techwire

Since it launched in April, FB Newswire has made it easy for journalists and newsrooms to find, share and embed newsworthy content from Facebook.

Facebook is introducing FB Techwire, a resource for journalists to discover original content including breaking news, first-person analysis, photos and videos posted to Facebook by technology influencers and organizations. Like FB Newswire, FB Techwire is also powered by Storyful, the leader in social content discovery and verification for newsrooms. (via Facebook)

Messaging App Viber Takes A Step Into Social Networking With New Public Chats Feature

A lot of messaging apps have been highlighting how their services are a great way for people to directly communicate with their friends directly, in opposition to the bare-all nature of social networks like Facebook. But Viber, the messaging app with 209 million users, is taking a different approach: it is launching Public Chats, giving users a way of using its direct messaging and voice services app to broadcast to the world at large.

Public Chats will see the introduction of live conversation streams, from celebrities to other interesting people, that will be open for any follower to see, but not necessarily participate in. Users will only be able to jump in and talk in Public Chats if the account in question is in their contacts. (via TechCrunch)